Key Account Manager job description

A Key Account Manager is responsible for nurturing and growing relationships with a company's most valuable clients, ensuring their needs are met while identifying opportunities for expanded business. This role is critical for driving revenue growth and maintaining long-term strategic partnerships that contribute significantly to organizational success.

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What is a Key Account Manager?

A Key Account Manager is a strategic professional who manages a company's most important client relationships. They serve as the primary point of contact for high-value customers, focusing on understanding their business objectives and ensuring the company's products or services align with those goals. This role requires a deep understanding of both the client's industry and the company's offerings to foster trust and collaboration. Key Account Managers are typically experienced professionals with strong communication and negotiation skills, dedicated to maximizing customer satisfaction and retention.

What does a Key Account Manager do?

Key Account Managers develop and execute account strategies to grow revenue from existing key clients. They regularly communicate with customers to understand their evolving needs and address any concerns promptly. Additionally, they collaborate with internal teams such as sales, marketing, and product development to ensure client requirements are met and to identify upsell or cross-sell opportunities. They also analyze account performance data to inform strategic decisions and prepare reports on progress toward goals. Ultimately, they work to strengthen long-term partnerships and drive mutual success.

Job Overview

As a Key Account Manager, you will be responsible for developing and maintaining strategic relationships with our most valuable clients in the US market. You will serve as the primary point of contact for key accounts, focusing on revenue growth, customer satisfaction, and long-term partnership development while ensuring alignment with company objectives and market trends.

Key Account Manager responsibilities include:

1. Develop and execute strategic account plans for top-tier clients to drive revenue growth and market penetration 2. Serve as the main liaison between key accounts and internal teams (sales, marketing, product development) 3. Conduct regular business reviews with clients to assess performance, identify opportunities, and address challenges 4. Negotiate complex contracts and agreements while maintaining profitable margins 5. Monitor market trends and competitor activities to identify new business opportunities 6. Collaborate with cross-functional teams to ensure seamless delivery of products/services 7. Maintain accurate CRM records and provide regular sales forecasts and pipeline reports
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Must-Have Requirements

1. Bachelor's degree in Business Administration, Marketing, or related field 2. 5+ years of proven key account management experience in B2B environments 3. Demonstrated success in managing accounts with annual values exceeding $1M 4. Proficiency in CRM software (Salesforce, HubSpot) and Microsoft Office Suite 5. Excellent negotiation, presentation, and communication skills 6. Ability to travel up to 40% within the US territory 7. Strong analytical skills with experience in contract management and financial analysis

Preferred Qualifications

1. MBA or advanced degree in Business or related field 2. Experience in technology, healthcare, or manufacturing industries 3. Existing portfolio of key accounts in the US market 4. Certification in strategic account management (SAMA, ASP) 5. Experience with enterprise-level SaaS solutions or complex sales cycles 6. Background in consultative selling methodology 7. Knowledge of industry-specific regulatory requirements and compliance standards

Bonus Skills

1. Multilingual capabilities (Spanish preferred) 2. Experience with sales enablement tools and marketing automation platforms 3. Proven track record of turning around at-risk accounts 4. Strong network within specific industry verticals 5. Experience managing global accounts or international clients 6. Certification in advanced sales methodologies (SPIN, Challenger Sale) 7. Background in product management or solution engineering

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